Skill Reference¶
Auto-generated from SKILL.md source files. Do not edit manually.
Regenerate:
cd apps/skill-map && node scripts/generate-skill-reference.js55 skills across 11 plugins — generated 2026-05-12
Table of Contents¶
- Core (7 skills)
- SEO (12 skills)
- Analytics (7 skills)
- Paid Digital Media (6 skills)
- Creative (8 skills)
- Operations (5 skills)
- Innovation (5 skills)
- Data Fieldguides (2 skills)
- Business Development (1 skills)
- cs (1 skills)
- seer-xdiv (1 skills)
Core¶
Plugin: core-dependencies · Skills: 7
Install: /plugin install core-dependencies@seer-agent-core (required for all divisions)
core-marketing-value-types¶
Use when articulating marketing value to stakeholders, explaining ROI to executives, or framing work in terms of business impact rather than tactical metrics
| Property | Value |
|---|---|
| Division | Core |
| Version | — |
| Plugin | core-dependencies |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | value, ROI, business impact, CFO, executive, stakeholder, justify, worth, explain value, marketing value |
| Intent Patterns | (explain\|articulate\|communicate\|justify).*?value, (CFO\|executive\|stakeholder\|board).*?(understand\|presentation\|report), what.*?(value\|worth\|ROI).*?(deliver\|create\|provide), how.*?explain.*?(impact\|value\|worth) |
core-presenting¶
Structures presentations using Pyramid Principle and SCR framework. Use when creating slide decks, pitch presentations, QBRs, campaign wrap-ups, or any structured client presentation.
| Property | Value |
|---|---|
| Division | Core |
| Version | 1.0.0 |
| Plugin | core-dependencies |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | presentation, slide, deck, pitch, qbr, quarterly, wrap-up, wrapup, wrap up, audit, findings, pyramid, scr, framework, structure, outline, business review, quarterly review, client review, action titles, executive summary |
| Intent Patterns | (create\|build\|make\|structure\|outline).*(presentation\|deck\|slides\|pitch\|qbr), (pitch\|present\|qbr\|wrap-up\|audit).*(deck\|presentation\|slides), (pyramid\|scr).*(principle\|framework), (quarterly\|q[1-4]).*(business\|review\|presentation), (generate\|create).*(qbr\|business.review).*(outline\|structure) |
Resources: audit-presentation.md, campaign-wrap-up.md, pitch-deck.md, qbr-deck.md, qbr-outline-methodology.md, slide-deck-workflow.md, slidev-quickstart.md
core-qa-check¶
Run quality checks on current deliverable before sharing. Validates action titles, data sources, brand compliance. Use when finalizing deliverables, checking quality before client delivery, or running explicit validation.
| Property | Value |
|---|---|
| Division | Core |
| Version | 1.0.0 |
| Plugin | core-dependencies |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | qa check, quality check, validate deliverable, ready to ship, final review, brand compliance, action titles, data sources |
| Intent Patterns | (check\|validate\|review).*?(quality\|deliverable\|ready), (before\|ready).*?(share\|send\|deliver\|ship) |
core-quality-standards¶
Data quality, QA gates, deliverable standards, and reasoning techniques for Seer marketing work. Use when finalizing deliverables, running quality checks, validating data claims, applying Seer QA standards, using step-by-step reasoning, high-confidence mode, optimizing token usage, or checking Python package availability in Claude.
| Property | Value |
|---|---|
| Division | Core |
| Version | 1.0.0 |
| Plugin | core-dependencies |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | data, analysis, projection, forecast, metrics, qa, review, validate, accuracy, estimate, fact-check, verify, citation, source, claim, bigquery, query, schema, anomaly, spike, unusual, outlier, twyman, suspicious, surprising |
| Intent Patterns | (validate\|verify\|check\|review\|fact-check).*(data\|analysis\|projection\|metrics\|claim), (calculate\|project\|estimate\|forecast).*(traffic\|revenue\|conversions), (sanity\|quality).*(check\|review\|validation), (cite\|source\|evidence).*(claim\|data\|metric), (verify\|validate\|check).*(bigquery\|signals\|query\|schema\|view), (anomaly\|outlier\|spike\|unusual\|suspicious\|weird).*(metric\|data\|number\|trend\|traffic\|conversion\|ranking) |
Resources: fact-checking.md, python-packages.md, qa-review.md, quality.md, reasoning-techniques.md, twymans-law.md
core-seer-branding¶
Applies Seer Interactive brand guidelines and data visualization best practices to deliverables. Use when creating client presentations, charts, dashboards, reports, or any visual content.
| Property | Value |
|---|---|
| Division | Core |
| Version | 1.1.0 |
| Plugin | core-dependencies |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | presentation, slide, deck, chart, visualization, dashboard, brand, branding, seer, colors, fonts, typography, deliverable, client, report, visual, design |
| Intent Patterns | (create\|build\|make\|design).*(chart\|visualization\|presentation\|slide\|deck\|dashboard), (brand\|seer).*(guidelines\|standards\|colors\|fonts), (client\|deliverable).*(presentation\|report\|visual) |
Resources: brand-voice.md, common-mistakes.md, data-visualization.md, google-drive-utils.md, visual-identity.md, workflows.md
core-writing-standards¶
Seer voice and communication guidelines for client deliverables. Professional tone, partnership language, and clarity. Use when writing client-facing reports, creating deliverables, reviewing content for Seer brand voice compliance, or capturing and reproducing a specific writing style.
| Property | Value |
|---|---|
| Division | Core |
| Version | 1.0.0 |
| Plugin | core-dependencies |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | deliverable, client, report, audit, content, recommendations, outline, brief, presentation, executive summary |
| Intent Patterns | (write\|create\|draft\|prepare).*(report\|deliverable\|audit\|outline\|brief), (client\|stakeholder).*(facing\|ready\|deliverable), (polish\|finalize\|review).*(deliverable\|report\|document) |
Resources: seer-style.md, style-capture.md, tone.md
seer-skills-help¶
Complete guide to all Seer Claude skills — find the right skill, get slash commands, and migrate from Custom GPTs. Use when asking 'what skills exist', 'what can you do', 'which skill should I use for X', 'where did my GPT go', 'show me available skills', or at the start of any new session.
| Property | Value |
|---|---|
| Division | Core |
| Version | 2.1.0 |
| Plugin | core-dependencies |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | what skills, what can you do, available skills, seer skills, skills help, skill guide, which skill, find skill for, what GPT, where is my GPT, where did my GPT go, slash command, skills list, what commands, help me find, skill catalog, what tools do you have |
| Intent Patterns | (what\|which\|show\|list\|find\|get).*(skill\|command\|GPT\|tool\|capability), (where\|what happened).*(GPT\|custom GPT), (help\|guide).*(skill\|what you can do), (start\|begin\|new session\|prime).*(session\|workflow) |
SEO¶
Plugin: seo · Skills: 12
Install: /plugin install seo@seer-agent-core
seo-content-audit¶
Data-driven optimization for existing pages through on-page edits, metadata updates, and internal linking. Use when running a content audit, optimizing existing pages for organic performance, or creating audit deliverables.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 2.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | content audit, page audit, optimize page, audit this page |
| Intent Patterns | (audit\|optimize\|improve).*(page\|content\|existing) |
Resources: methodology.md, workflow.md
seo-content-gap¶
Identify content opportunities competitors are capitalizing on that client is missing. Three-layer data-grounded methodology — Guru SOP first, BigQuery SERP Snapshots, model selection rules. Use when identifying net-new content opportunities, running content gap analysis, or building content roadmaps.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 3.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | content gap, keyword gap, competitor keywords, missing content |
| Intent Patterns | (find\|identify\|analyze).*(gap\|missing\|opportunity) |
Resources: methodology.md, workflow.md
seo-content-outline¶
Strategic blueprint for NET NEW pages with competitive differentiation. Use when creating new content pages, building topic clusters, or planning new product/service pages.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 1.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | content outline, new page, content blueprint, page outline, topic cluster, new content, content creation |
| Intent Patterns | (create\|build\|write).*?(outline\|blueprint\|new page), (new\|net new).*?(content\|page\|article) |
Resources: workflow.md
seo-geo-correlation¶
Execute GEO Correlation Analysis using DataForSEO APIs. Generates competitive intelligence CSV with 43 metrics across backlinks, rankings, traffic, and social mentions. Use when user wants to compare a client domain against competitors for SEO/GEO competitive intelligence.
| Property | Value |
|---|---|
| Division | SEO |
| Version | 1.2.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | geo correlation, competitive intelligence, domain comparison, backlink analysis, competitor comparison, GEO analysis, correlation analysis |
| Intent Patterns | (compare\|analyze).*?(domain\|competitor\|competitive), (geo\|GEO).*?(correlation\|analysis\|intelligence) |
seo-internal-linking¶
Internal link analysis for SEO performance, crawlability, and user journey optimization. Use when analyzing internal link structure, orphan pages, link equity distribution, anchor text patterns, funnel linking, crawl depth, or underlinked high-value URLs.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 1.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | internal links, internal linking, link equity, hub spoke, anchor text, orphan pages, link structure, crawl depth |
| Intent Patterns | (analyze\|audit\|improve\|optimize).*(internal links\|internal linking\|anchor text), (find\|fix).*(orphan pages\|underlinked pages\|link structure) |
Resources: workflow.md
seo-methods¶
SEO-specific methodologies, best practices, and techniques for Seer Interactive SEO work. Use when analyzing organic search performance, creating SEO strategies, applying Seer SEO methods, writing metadata, generating schema markup, classifying competitors, tagging keywords, analyzing YouTube content, assessing LLM visibility, QA-ing search intent, interpreting Screaming Frog exports, building strategy workbooks, or creating monthly insight reports.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 1.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | seo, organic, rankings, serp, keywords, content audit, content outline, search landscape, featured snippet, paa, meta tags, title tag, search intent, quick wins, low hanging fruit, striking distance, competitor analysis, serp features, direction box, content gap, content gaps, competitor content, theme analysis, topic gaps, content opportunities |
| Intent Patterns | (optimize\|analyze\|audit).*(page\|content\|rankings\|seo), (content\|keyword\|serp).*(audit\|analysis\|research\|strategy), (improve\|increase\|grow).*(traffic\|rankings\|organic), (featured\|snippet\|paa\|serp).*(optimization\|targeting), (quick\|fast\|immediate).*(wins\|improvements\|opportunities), (search\|serp\|competitor).*(landscape\|analysis\|overview), (content\|topic\|theme).*(gap\|gaps\|opportunities\|missing), (competitor\|competitors).*(content\|coverage\|themes\|ranking) |
Resources: competitor-classification.md, data-analysis.md, keyword-tagging.md, llm-visibility.md, metadata-writing.md, monthly-insights.md, schema-generation.md, scoring.md, screaming-frog-analysis.md, search-intent-qa.md, seo-methods.md, strategy-workbook.md, strategy.md, webpage-analysis.md, youtube-insights.md
seo-quick-wins¶
Identify 30-day traffic opportunities through striking distance keywords and low-effort optimizations. Use when planning quarterly optimization, finding quick impact opportunities, or prioritizing post-audit work.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 2.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | quick wins, quick win, low hanging fruit, striking distance, 30 day |
| Intent Patterns | (find\|identify).*(quick\|easy\|fast).*(win\|opportunity) |
Resources: methodology.md, workflow.md
seo-search-landscape¶
Comprehensive 12-question SERP analysis with data visualizations for strategic planning and competitive positioning. Use when conducting quarterly strategic reviews, new client onboarding, or competitive positioning analysis.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 2.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | search landscape, SERP analysis, competitive analysis, serp features |
| Intent Patterns | (analyze\|review).*(serp\|landscape\|competition) |
Resources: methodology.md, workflow.md
seo-serp-trends-base¶
Shared foundation for SERP Trends analysis agents. Provides setup protocol, standardized output schema, anomaly flagging, and brand segmentation logic used by all SERP Trends workflows (quick wins, content opportunities, competitors overview, SERP features, brand protection). Use when running any SERP Trends analysis, setting up a client analysis session, handling brand segmentation, or producing standardized analytical output.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 1.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | SERP trends, serp trends, SERP analysis, branded analysis, brand protection, striking distance, content opportunities, competitors overview, SERP features, feature ownership, feature prevalence, organic quick wins, branded share, competitive landscape |
| Intent Patterns | (analyze\|run\|start\|begin).*(SERP\|serp\|trends\|landscape\|competitors\|features), (branded\|brand).*(analysis\|segmentation\|protection\|health), (quick wins\|striking distance\|content gap).*(analysis\|agent) |
Resources: anomaly-flagging.md, brand-segmentation.md, output-schema.md, setup-protocol.md
seo-systematic-investigation¶
Use when encountering any marketing performance issue, traffic anomaly, or unexpected metric change before proposing explanations
| Property | Value |
|---|---|
| Division | SEO |
| Version | 1.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | traffic decline, traffic drop, ranking drop, lost rankings, conversion drop, performance issue, why did, what happened, investigate, root cause, diagnose, anomaly, unexpected drop, sudden decline |
| Intent Patterns | (why\|what).*(drop\|decline\|decrease\|fall), (investigate\|diagnose\|analyze).*(traffic\|ranking\|conversion\|performance), (find\|identify).*(cause\|reason\|issue\|problem), (traffic\|ranking\|conversion).*(down\|dropped\|declined\|fell) |
Resources: traffic-decline-checklist.md
seo-traffic-decline-analysis¶
Deterministic investigation of organic traffic declines using a four-phase root cause methodology with required checks for business-impact, phased-decline framing, bidirectional Twyman's Law verification (suspicious losses AND suspicious gains), rolling-window trend analysis, AI Overview cross-reference, standing-instruction auto-execution, justified recommendation reasoning chains, and KPI framework recommendations. Use when diagnosing traffic drops, investigating ranking losses, analyzing organic performance issues, or framing structural search shifts (e.g., AI Overviews) for client conversations. Every required check runs every time; missing data fails loudly rather than being silently skipped.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 3.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | traffic decline, traffic drop, traffic loss, organic decline, ranking loss, traffic investigation, why did traffic drop, AI Overviews impact, SGE impact, decline phase, phase 1 decline, phase 2 decline, phase 3 decline, structural traffic shift, AI search traffic, GEO measurement, rolling 12 month traffic, is the bleeding slowing |
| Intent Patterns | (traffic\|ranking\|organic).*?(decline\|drop\|loss\|decrease\|down), (investigate\|diagnose\|analyze\|explain).*?(traffic\|organic\|decline), (ai overview\|sge\|generative engine).*?(impact\|effect\|caused), (why\|what).*?(my\|our\|client).*?(traffic\|organic).*?(down\|dropped\|declining) |
Resources: workflow.md
tseo-methods¶
Technical SEO methodology for ad-hoc analysis, Screaming Frog exports, and issue write-ups. Use when analyzing crawl data, diagnosing indexation issues, reviewing Screaming Frog exports, writing TSEO findings, or evaluating site architecture. Covers priority assignment, evidence hierarchy, Tenth Man review, export identification, schema gap analysis, and TSEO writing standards. Use for questions about crawl waste, indexation gaps, duplicate content, hreflang, internal linking, Core Web Vitals, structured data, canonical logic, and Screaming Frog menu paths. Escalate to the TSEO Assistant Project for formal shortlists, report cards, or long-form audit deliverables.
| Property | Value |
|---|---|
| Division | Seo |
| Version | 1.0.0 |
| Plugin | seo |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | crawl, indexation, canonical, noindex, hreflang, internal links, crawl depth, orphan pages, 4xx, 5xx, duplicate titles, core web vitals, CWV, LCP, CLS, structured data, schema, screaming frog, sitebulb, GSC, search console, crawl waste, technical seo, tseo, site architecture, redirect, robots.txt, crawl export, issues overview, all urls, bulk export, hreflang export, 4xx inlinks, 5xx inlinks, noindex report, canonical report, javascript export, pagespeed export, structured data export, extracted structured data, schema export, schema gap, sf export, spider export, crawl csv, sitebulb export, write up, issue summary, recommendation, tighten, finding, client language, client-facing, too generic, too vague, format this finding |
| Intent Patterns | (analyze\|review\|evaluate\|assess\|diagnose\|check\|look at).*?(crawl\|site\|seo\|technical), (what\|why\|how).*(index\|crawl\|canonical\|redirect\|hreflang), (priority\|prioritize\|triage).*(issue\|finding\|problem), (issue\|finding\|problem).*(seo\|technical\|crawl), (which\|what).*(export\|report).*(screaming frog\|crawl\|spider), (how\|where).*(find\|get\|export).*(screaming frog\|sf), (upload\|need\|missing).*(export\|csv\|report), (schema\|structured data).*(gap\|missing\|export\|analysis), (write\|draft\|format\|tighten\|rewrite\|review).*(finding\|issue\|recommendation), (how\|what).*(write\|say\|phrase\|describe).*(issue\|finding\|seo), (client\|deliverable).*(language\|tone\|write\|format) |
Resources: anti-patterns.md, priority-framework.md, schema-gap-analysis.md, screaming-frog-exports.md, writing-examples.md, writing-standards.md
Analytics¶
Plugin: analytics · Skills: 7
Install: /plugin install analytics@seer-agent-core
ana-event-tracker¶
Monitor GA4 event implementations and detect tracking issues with automated validation. Use when auditing GA4 tracking, diagnosing event issues, or validating measurement setup.
| Property | Value |
|---|---|
| Division | Analytics |
| Version | 1.0.0 |
| Plugin | analytics |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | event tracker, GA4 events, tracking issues, event validation, measurement audit, tracking health |
| Intent Patterns | (monitor\|track\|validate\|audit).*?(GA4\|events\|tracking), (GA4\|event).*?(issue\|broken\|missing) |
Resources: workflow.md
ana-first-party-data¶
Generate internal first-party data audits (12-15 pages) for team review. First-party data audit methodology, compliance rules, and service recommendations for privacy-compliant tracking. Use when assessing first-party data maturity, evaluating consent mode compliance, or planning data collection strategy.
| Property | Value |
|---|---|
| Division | Analytics |
| Version | 1.0.0 |
| Plugin | analytics |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | first-party data, 1st party data, fpd audit, consent mode, GDPR, CCPA, cookie compliance, CAPI, enhanced conversions, match rate, consent banner, privacy compliance, data layer, server-side tracking |
| Intent Patterns | (audit\|assess\|review).*(first-party\|1st party\|consent\|compliance\|privacy), (implement\|configure).*(consent mode\|CAPI\|enhanced conversions), (check\|verify).*(GDPR\|CCPA\|consent\|compliance) |
Resources: audit-methodology.md, audit-workflow.md, packages.md, rules.md
ana-funnel-analysis¶
Analyze conversion funnels to identify drop-offs, bottlenecks, and optimization opportunities. Use when optimizing conversion paths, diagnosing funnel leaks, or planning CRO experiments.
| Property | Value |
|---|---|
| Division | Analytics |
| Version | 1.0.0 |
| Plugin | analytics |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | funnel analysis, conversion funnel, drop-off, bottleneck, funnel optimization, cart abandonment |
| Intent Patterns | (analyze\|optimize).*?(funnel\|conversion\|drop.off), (funnel\|conversion).*?(analysis\|bottleneck\|issue) |
Resources: workflow.md
ana-kpi-development¶
Build, refine, and document client KPIs using Seer-style measurement logic. Use when defining marketing KPIs, choosing metrics for goals, pressure-testing measurement logic, setting targets, or drafting KPI recommendations for client strategy work.
| Property | Value |
|---|---|
| Division | Analytics |
| Version | 1.0.0 |
| Plugin | analytics |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | KPI, key performance indicator, metrics, measurement, marketing performance, KPI development, performance metrics |
| Intent Patterns | (build\|create\|define\|review).*(kpi\|kpis\|metrics), (set\|recommend).*(targets\|measurement\|performance metrics) |
Resources: workflow.md
ana-measurement-strategy¶
Generate comprehensive measurement strategy with 3-horizon roadmap, current state audit, and executive presentation. Use when establishing analytics tracking, overhauling measurement, or creating measurement plans.
| Property | Value |
|---|---|
| Division | Analytics |
| Version | 1.0.0 |
| Plugin | analytics |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | measurement strategy, analytics strategy, tracking plan, measurement roadmap, analytics setup, KPI framework |
| Intent Patterns | (create\|develop\|build).*?(measurement\|analytics\|tracking).*?(strategy\|plan\|roadmap), (measurement\|analytics).*?(strategy\|framework) |
Resources: workflow.md
ana-methods¶
Web analytics methodology for reporting, funnel analysis, and measurement strategy. Use when creating analytics reports, analyzing GA4 data, building measurement frameworks, or applying analytics best practices.
| Property | Value |
|---|---|
| Division | Analytics |
| Version | 1.0.0 |
| Plugin | analytics |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | analytics, ga4, google analytics, funnel, conversion rate, bounce rate, sessions, pageviews, traffic, reporting, dashboard, gsc, search console, event tracking, measurement, attribution, event drop, tracking failure, first party data, 1p data, consent mode, capi, enhanced conversions, data layer |
| Intent Patterns | (analyze\|report\|track).*(traffic\|conversions\|funnel\|events), (create\|generate\|build).*(report\|dashboard\|analysis), (why\|explain).*(drop\|increase\|change).*(traffic\|conversions\|bounce), (detect\|monitor\|check).*(event\|tracking\|drop\|failure), (audit\|assess\|review).*(first.?party\|1p\|data\|tracking\|consent) |
Resources: event-dropoff-methodology.md, funnel-methodology.md, ga4-interpretation.md, reporting-framework.md
ana-reporting-buddy¶
Generate comprehensive analytics reports with strategic narratives from GA4, GSC, and BigQuery data. Use when creating weekly/monthly client reports, analyzing performance trends, or building executive summaries.
| Property | Value |
|---|---|
| Division | Analytics |
| Version | 1.0.0 |
| Plugin | analytics |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | reporting buddy, analytics report, performance report, weekly report, monthly report, GA4 report, client report |
| Intent Patterns | (create\|generate\|build).*?(analytics\|performance\|client).*?report, (weekly\|monthly).*?report |
Resources: workflow.md
Paid Digital Media¶
Plugin: pdm · Skills: 6
Install: /plugin install pdm@seer-agent-core
pdm-competitive-analysis¶
Paid media competitive intelligence: ad library extraction (Meta, LinkedIn, Google), auction insights analysis (new competitor detection, IS pressure, brand bidding), and messaging gap analysis. Called as a sub-skill by pdm-weekly-optimization Mode 2 signals 2.1 + 2.3 — receives competitor domain + auction context, returns structured brief with messaging gaps, creative patterns, and pitch-ready recommendations. Also runs standalone for competitor-launch deep-dives, pre-pitch briefs, share-of-voice analysis. Use when researching competitor strategies, analyzing ad copy patterns, finding messaging gaps, investigating new auction entrants, or building competitive intelligence for client conversations. Triggers: 'analyze competitor X', 'who is bidding on [client]', 'new competitor in auction', 'competitive brief', 'extract ads from [company]', 'competitive landscape'.
| Property | Value |
|---|---|
| Division | Pdm |
| Version | 2.0.0 |
| Plugin | pdm |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | competitor, competitive, competitive analysis, competitive brief, competitive landscape, competitive intelligence, ad library, facebook ad library, linkedin ad library, google ad library, ad analysis, ad research, messaging analysis, messaging gap, auction insights, new competitor, competitor entered auction, impression share pressure, brand bidding, competitor bidding, share of voice, competitive positioning, competitor messaging, whitespace analysis |
| Intent Patterns | (extract\|scrape\|analyze\|research).*(competitor\|competitive), (competitive\|competitor).*(brief\|analysis\|intelligence\|landscape\|review), (find\|get\|pull\|extract).*ads.*from.*(competitor\|company\|brand), (what\|how\|who).*(competitor\|competition).*(ads\|advertising\|messaging\|bidding), new.*competitor.*(auction\|entered\|appeared), (competitor\|brand).*bidding.*on, auction.*insights.*for, messaging.*(gap\|whitespace\|positioning), pre.pitch.*competitive, share.of.voice |
pdm-keyword-analysis¶
Analyst-driven deep-dive deliverable for paid search keyword performance. Generates a full report with keyword performance tiers (CTR + CVR matrix), search term mapping, n-gram pattern analysis, and prioritized recommendations. Delegates negative-keyword identification, opportunity surfacing, and cross-campaign overlap detection to the pdm-sqa sub-skill (single source of truth for SQR data). Use when an analyst needs a complete keyword analysis deliverable for a client report or quarterly review, NOT for the automated weekly cadence (use pdm-weekly-optimization for that). Triggers on: 'run keyword analysis', 'deep-dive on keywords', 'keyword performance report', 'analyze paid search for [client]', 'quarterly keyword review'.
| Property | Value |
|---|---|
| Division | Pdm |
| Version | 2.0.0 |
| Plugin | pdm |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | keyword analysis report, keyword deep dive, keyword performance report, full keyword analysis, n-gram analysis, n-gram pattern, keyword tier matrix, CTR CVR pairing, match type optimization, quarterly keyword review, keyword audit, search term deep dive, deep-dive on keywords |
| Intent Patterns | (run\|create\|generate\|build).*(keyword.*analysis\|keyword.*report\|keyword.*deliverable), (analyze\|review).*?(keyword.*for\|keyword.*deep\|keyword.*performance), deep.dive.*(keyword\|search.*term), quarterly.*(keyword\|search), n-gram.*(analysis\|pattern\|review) |
Resources: workflow.md
pdm-methods¶
Paid media analysis, reporting, and optimization methods for Seer paid media work. Use when creating paid media reports, analyzing campaign performance, or applying paid media best practices.
| Property | Value |
|---|---|
| Division | Pdm |
| Version | 1.0.0 |
| Plugin | pdm |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | paid media, pdm, campaign, advertising, ads, ad copy, keyword analysis, budget pacing, pacing, ctr, cvr, roas, cpa, paid social, search ads, programmatic, gdn |
| Intent Patterns | (analyze\|audit\|optimize\|report).*(campaign\|ad\|paid media\|performance), (write\|draft\|summarize).*(report\|reporting\|writeup), (analyze\|review).*(ctr\|cvr\|roas\|cpa\|pacing) |
Resources: experimentation-guardrails.md, ngram-analysis.md, performance-metrics.md, platform-best-practices.md, reporting-patterns.md, wecu-report-structure.md
pdm-report¶
Generate paid media performance reports with executive summary, efficiency analysis, and actionable recommendations. Use when creating weekly/monthly paid media reports or analyzing campaign performance.
| Property | Value |
|---|---|
| Division | Pdm |
| Version | 1.0.0 |
| Plugin | pdm |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | pdm report, paid media report, performance report, campaign report, ROAS report, paid report |
| Intent Patterns | (create\|generate).*?(paid media\|PDM\|campaign).*?report, (paid\|media).*?(performance\|report) |
Resources: workflow.md
pdm-sqa¶
Search query analysis for paid search accounts. Stateless sub-skill — takes explicit inputs, always returns the same structured output regardless of how it was called. Runs three analyses: negative keyword identification (zero-conversion queries segmented into auto-approve and AM-review tiers), new keyword opportunity surfacing (high-volume uncaptured queries), and cross-campaign query overlap detection. Covers Google Ads and Microsoft Ads. Called automatically by pdm-weekly-optimization for search accounts during Mode 1 health checks and Mode 2 opportunity signals. Also independently triggerable for: new campaign launch, post-match-type migration, client search term question, or standalone SQA request. REQUIRES org_id — all queries are scoped to a single client.
| Property | Value |
|---|---|
| Division | Pdm |
| Version | 1.0.0 |
| Plugin | pdm |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | search query analysis, SQA, search query report, SQR, negative keywords, negative keyword candidates, query mining, search terms, irrelevant queries, wasted search spend, keyword opportunities, new keywords, query overlap, campaign overlap, search term review, pull SQR, run SQA |
| Intent Patterns | run.*search.*query.*analysis, run.*sqa, pull.*search.*term, find.*negative.*keyword, surface.*negative, identify.*negative, what.*search.*terms.*triggering, what.*queries.*triggering, find.*keyword.*opportunit, new.*keyword.*from.*search, check.*query.*overlap, cross.campaign.*overlap, search.*query.*for, sqa.*for.*client |
pdm-weekly-optimization¶
Weekly paid media optimization workflow with two modes. Mode 1 runs weekly — executes the 7-category account health check, calls pdm-sqa for search accounts, posts a structured comment to the Wrike weekly task, and surfaces a 1–3 item focused agenda. Mode 2 runs daily — silently monitors 19 signals across 5 families (performance, competitive, efficiency, structural, opportunity), fires only on threshold breach, opens a Claude conversation, and creates Wrike sub-tasks only when action items are confirmed. Configuration resolves via 3-tier pattern: Claude.ai Project Instructions (preferred), workspace config file (.seer/client.json), or inline prompt — supports Claude.ai, Claude Code, OpenCode, and Agent Skills Spec agents. Use when running weekly paid media reviews, monitoring anomalies, investigating performance shifts, or surfacing optimization opportunities across Google Ads, Microsoft Ads, Meta, LinkedIn, programmatic, or Reddit.
| Property | Value |
|---|---|
| Division | Pdm |
| Version | 1.0.0 |
| Plugin | pdm |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | weekly optimization, weekly opt, account health check, optimization task, paid media optimization, weekly review, anomaly, signal fired, cpc spike, cpa breach, roas drop, conversion cliff, creative fatigue, budget pacing, impression share drop, competitor entered, wasted spend, mode 1, mode 2, weekly wrike, optimization comment |
| Intent Patterns | run.*weekly.*optimization, run.*account.*health, check.*account.*health, run.*paid.*media.*check, weekly.*optimization.*for, optimization.*task.*for, check.*for.*anomal, daily.*signal.*scan, signal.*bank.*check, post.*wrike.*optimization, open.*mode.*2, investigate.*performance.*drop, why.*cpc.*spike, why.*conversions.*drop, cpa.*above.*target, roas.*below.*target |
Resources: data-sources.md, guru-card-schema.md, mode1-category-checks.md, project-setup-checklist.md, signal-bank.md, wrike-comment-template.md
Creative¶
Plugin: creative · Skills: 8
Install: /plugin install creative@seer-agent-core
cre-audience-analysis¶
Foundational audience research synthesis from moderated/unmoderated sessions into customer journey insights. Use when synthesizing qualitative research, building personas, or mapping customer journeys.
| Property | Value |
|---|---|
| Division | Creative |
| Version | 1.0.0 |
| Plugin | creative |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | audience analysis, customer journey, interview synthesis, persona, qualitative research, user research |
| Intent Patterns | (synthesize\|analyze).*?(audience\|interview\|research\|persona), (customer\|user).*?(journey\|research\|insight) |
Resources: workflow.md
cre-brand-content¶
Generate foundational brand messaging/identity specification that serves as the canonical source for all creative outputs. Use when creating brand specs, onboarding new clients, or establishing messaging architecture.
| Property | Value |
|---|---|
| Division | Creative |
| Version | 1.0.0 |
| Plugin | creative |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | brand content, brand spec, messaging architecture, brand identity, brand guidelines, brand voice |
| Intent Patterns | (create\|generate\|build).*?(brand\|messaging).*?(content\|spec\|guidelines), (brand).*?(messaging\|identity\|voice) |
Resources: workflow.md
cre-content-research-writer¶
Writing partner for research, citations, hooks, outlines, and section-by-section feedback on articles, posts, and docs. Use when drafting content, researching topics for articles, building content outlines, or improving existing writing.
| Property | Value |
|---|---|
| Division | Creative |
| Version | 1.0.0 |
| Plugin | creative |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | blog post, article, newsletter, content, outline, hook, citation, research, writing, draft |
| Intent Patterns | (write\|create\|draft).*?(article\|blog\|post\|newsletter), (help\|assist).*?(writing\|outline\|research), (improve\|strengthen).*?(hook\|introduction\|opening), (add\|find).*?(citation\|source\|reference), (feedback\|review).*?(section\|draft\|writing) |
cre-cro-audit¶
Conversion Rate Optimization audit combining UX principles with data-driven insights from analytics. Use when optimizing landing pages, auditing conversion funnels, or improving user experience.
| Property | Value |
|---|---|
| Division | Creative |
| Version | 1.0.0 |
| Plugin | creative |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | CRO audit, conversion optimization, UX audit, landing page, conversion rate, heuristic review |
| Intent Patterns | (audit\|optimize\|review).*?(CRO\|conversion\|landing page\|UX), (conversion\|CRO).*?(audit\|optimization\|improvement) |
Resources: workflow.md
cre-customer-journey¶
Create first-draft customer journey maps for a business, audience, or offer using available context and reasonable assumptions. Use when mapping awareness-to-advocacy stages, outlining customer questions and friction, or building a practical journey-table for refinement.
| Property | Value |
|---|---|
| Division | Creative |
| Version | 1.0.0 |
| Plugin | creative |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | customer journey, journey map, funnel map, audience journey, customer stages, touchpoints |
| Intent Patterns | (create\|build\|draft).*(customer journey\|journey map\|funnel map), (map\|outline).*(touchpoints\|friction\|customer stages) |
Resources: workflow.md
cre-methods¶
Creative-specific methodologies for brand voice, visual production, and asset management. Use when creating brand content, producing visual assets, scaling creative across formats, or applying creative best practices.
| Property | Value |
|---|---|
| Division | Creative |
| Version | 0.1.0 |
| Plugin | creative |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | brand, brand voice, brand content, brand guidelines, brand spec, brand specification, messaging, messaging architecture, creative, creative assets, visual, visual production, asset, asset scaling, archetype, brand archetype, tone, tone of voice, editorial guidelines, brand platform, brand promise, key messages, proof points, PGW, video creation, image creation, paid media assets |
| Intent Patterns | (develop\|create\|define\|build).*(brand\|voice\|messaging\|guidelines), (brand\|creative).*(spec\|specification\|guidelines\|platform), (visual\|video\|image).*(creation\|production\|asset), (scale\|adapt\|resize).*(asset\|creative\|ad), (tone\|voice).*(guidelines\|characteristics\|spectrum), (archetype\|positioning).*(brand\|company\|client) |
Resources: asset-scaling.md, brand-voice.md, golden-examples.md, visual-production.md
cre-playbook¶
Paid media creative strategy playbook analyzing competitor ads, client performance, and market positioning. Use when planning creative campaigns, analyzing competitor ads, or building creative strategy.
| Property | Value |
|---|---|
| Division | Creative |
| Version | 1.0.0 |
| Plugin | creative |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | creative playbook, creative strategy, competitive audit, ad analysis, creative direction, campaign strategy |
| Intent Patterns | (create\|build).*?(creative\|campaign).*?(playbook\|strategy), (competitive\|competitor).*?(creative\|ad).*?audit |
Resources: workflow.md
cre-sea-of-sameness¶
Develop genuinely distinctive content strategies grounded in audience insight, sharp points of view, semantic SEO support, and non-generic writing constraints. Use when shaping unique content angles, building thought leadership inputs, refining audience personas, or avoiding generic AI-sounding content strategy.
| Property | Value |
|---|---|
| Division | Creative |
| Version | 1.0.0 |
| Plugin | creative |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | unique content, thought leadership, content mission, persona generation, content strategy, avoid ai writing |
| Intent Patterns | (develop\|shape\|refine).*(content strategy\|thought leadership\|content angle), (create\|improve).*(persona\|content mission\|seo edits) |
Resources: workflow.md
Operations¶
Plugin: operations · Skills: 5
Install: /plugin install operations@seer-agent-core
ops-meeting-insights-analyzer¶
Analyzes meeting transcripts for communication patterns and client-ready recap outputs. Use when reviewing meeting recordings, improving presentation skills, creating client-ready meeting recaps, extracting action items for Wrike, generating wins/concerns sections, summarizing client calls, or organizing transcript-based next steps.
| Property | Value |
|---|---|
| Division | Operations |
| Version | 1.0.0 |
| Plugin | operations |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | meeting, transcript, meeting recap, recap, client recap, communication, action items, action items from meeting, follow-up email, wins and concerns, meeting summary, wrike tasks from meeting, QBR notes, filler words, speaking ratio, conflict avoidance, facilitation, meeting analysis, client call summary, guru card |
| Intent Patterns | (analyze\|review).*?(meeting\|transcript\|call), (recap\|summarize).*?(meeting\|transcript\|call), (how\|when).*?(avoid\|interrupt\|speak\|listen), (communication\|speaking).*?(pattern\|style\|habit), (meeting\|transcript).*?(insight\|feedback\|analysis), (extract\|create\|generate).*?(action items\|recap\|summary).*?(meeting\|call\|transcript), (wins\|concerns\|blockers).*?(meeting\|call) |
Resources: meeting-recap-pro.md, meeting-recap-workflow.md
ops-methods¶
Operations methodologies for client health reporting, risk analysis, PM scoping, SEO capacity forecasting, and internal workflows. Use when creating client health reports, assessing project risk, calculating SOWs, forecasting resource capacity, or applying operational best practices.
| Property | Value |
|---|---|
| Division | Operations |
| Version | 1.0.0 |
| Plugin | operations |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | client health, health report, risk score, risk report, revenue at risk, client risk, weekly report, portfolio health, risk tracking, melior, client digest |
| Intent Patterns | (generate\|create\|run).*(client\|health\|risk).*(report\|digest\|overview), (check\|analyze\|review).*(client\|risk\|health\|revenue), (weekly\|monthly).*(client\|health\|risk).*(report\|summary), (risk\|health).*(score\|level\|status) |
Resources: client-health-methodology.md, pm-scoping.md, seo-capacity.md
ops-people-feedback¶
Use when a Seer manager explicitly invokes /ops-people-feedback to draft Manager Notes, Feedback Notes, Critical Feedback, PIPs, Final Warnings, weekly check-ins, or feedback talk tracks. User-invoked only for people-management performance feedback workflows.
| Property | Value |
|---|---|
| Division | Operations |
| Version | 1.0.0 |
| Plugin | operations |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | /ops-people-feedback, ops-people-feedback |
| Intent Patterns | ^/ops-people-feedback |
Resources: critical-feedback.md, delivery-best-practices.md, feedback-flow-examples.md, feedback-gpt-guide.md, feedback-notes-manager-notes.md, final-warning.md, pip-talk-track.md, pip.md, process-overview.md, si-documentation-guide.md, source-index.md, weekly-check-ins.md
ops-seerversary-card¶
| Property | Value |
|---|---|
| Division | Operations |
| Version | 1.0.0 |
| Plugin | operations |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | Seerversary, work anniversary, anniversary card, recognition card, celebration card, team milestone, employee recognition, promotion card, birthday card, confetti card |
| Intent Patterns | (make\|create\|build\|design\|render).*?(card\|celebration\|Seerversary\|anniversary\|recognition), celebrate .*?(Seerversary\|anniversary\|milestone\|promotion\|birthday) |
Resources: brand.md, confetti.md
ops-wrike-time-tracking¶
Automates Wrike time tracking from calendar events using Seer MCP Wrike tools (OAuth). Use for: logging time, discovering tasks, submitting timesheets, Wrike time entry management.
| Property | Value |
|---|---|
| Division | Operations |
| Version | 3.1.0 |
| Plugin | operations |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | time tracking, timesheet, time entry, time entries, wrike time, log time, log hours, track time, submit time, timelog, time logs, calendar events, google calendar, TID, task id |
| Intent Patterns | (log\|track\|submit\|enter\|record).*(time\|hours\|timesheet), (time\|timesheet).*(entry\|entries\|tracking\|log), (wrike).*(time\|hours\|timesheet) |
Resources: claude-project-onboarding.md
Innovation¶
Plugin: innovation · Skills: 5
Install: /plugin install innovation@seer-agent-core
inn-discovery-intake¶
Interactive discovery interviewer for AI agent build requests. Parses initial request, asks targeted follow-up questions to capture complete discovery requirements (stakeholder context, current process, tools, decision points, pain points, edge cases, work examples, SME team), and creates structured Wrike Feature Request. Use when someone submits an agent build idea, wants to automate a workflow, or asks to document a process for automation.
| Property | Value |
|---|---|
| Division | Innovation |
| Version | 2.0.0 |
| Plugin | innovation |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | agent request, submit an agent, build an agent, automate this workflow, automate this process, we should automate, agent build request, discovery intake, agent intake, feature request |
| Intent Patterns | (submit\|file\|create).*(agent\|feature).*(request\|idea), (we\|i).*(should\|want to\|need to).*(automate\|build agent), (can\|could) (we\|you) (build\|create).*(agent\|tool\|skill), (document\|capture).*(this\|the) (process\|workflow).*(automation\|agent), (help\|guide).*(through\|with).*(discovery\|intake) |
inn-feedback-sweep¶
Slack sweep that captures organic feedback on Seer AI skills, agents, and tools, classifies signals, and posts a structured digest to #inn-ai-developers. Use when running a weekly feedback sweep, regenerating the digest on demand, or kicking off a catch-up sweep over a longer window. Defers all methodology, channel maps, urgency calibration, and digest structure to inn-slack-research/resources/feedback-sweep.md.
| Property | Value |
|---|---|
| Division | Innovation |
| Version | 1.0.0 |
| Plugin | innovation |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | slack feedback, weekly feedback sweep, weekly ai feedback, feedback digest, monday sweep, weekly digest, catch-up sweep, regenerate the digest |
| Intent Patterns | run.*(the\|this).*(weekly\|monday).*(sweep\|digest), generate.*(this week\|the).*(feedback\|ai).*(digest\|sweep), catch.up.*(sweep\|digest\|feedback), (post\|publish).*(weekly).*(digest\|sweep) |
inn-opencode-mechanic¶
Expert on OpenCode ecosystem, configurations, troubleshooting, plugin/skill authoring, and operations/recovery for this machine's OpenCode stack
| Property | Value |
|---|---|
| Division | Innovation |
| Version | — |
| Plugin | innovation |
Activation Triggers: None defined
inn-seer-agent-skill-developer¶
Build, optimize, evaluate, and audit skills, plugins, agents, and MCP servers for the Seer Agent Engine. Use when creating skills, migrating commands, optimizing descriptions, running quality audits, evaluating output quality, maintaining plugin architecture, designing agents, creating agent configs, writing prompts, building MCP servers, preserving session context, generating changelogs, or validating requirements. Covers the full Agent Skills Spec (agentskills.io) lifecycle.
| Property | Value |
|---|---|
| Division | Innovation |
| Version | 2.0.0 |
| Plugin | innovation |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | skill, create skill, build skill, author skill, new skill, add skill, create command, build command, new command, add command, create plugin, build plugin, new plugin, add plugin, create hook, build hook, add hook, create agent, build agent, new agent, add agent, plugin.json, hooks.json, SKILL.md, skill-rules, skill activation, auto-activation, hook mechanism, UserPromptSubmit, PreToolUse, PostToolUse, guardrail skill, domain skill, skill-seekers, generate skill, division plugin, thin plugin, frontmatter, skill-rules-fragment, skill health, skill audit, skill score, install skill, manage skills, skill library, skill quality, enhance skill, clean up skills, what skills |
| Intent Patterns | (create\|build\|author\|write\|generate\|add\|make).*?(skill\|command\|plugin\|hook\|agent), (how\|what\|where).*?(skill\|command\|plugin\|hook).*?(work\|trigger\|activate\|go\|belong\|place\|put), (should I\|do I).*?(build\|create\|make).*?(skill\|command\|plugin\|hook), skill-rules\.json, (guardrail\|domain).*?skill, (import\|convert\|scrape).*?(docs\|documentation\|repo).*?skill, skill-seekers, (turn\|convert\|make).*?(into\|to).*?(skill\|command\|plugin\|agent), (new\|add).*?division, plugin\.json.*?(schema\|format\|structure), hooks\.json.*?(schema\|format\|structure), (audit\|check\|review\|score\|assess).*?skill, (install\|add\|get).*?skill.*?(from\|registry\|curated), (manage\|maintain\|curate\|clean).*?(skill\|library\|ecosystem), what skills.*?(have\|installed\|available), skill.*?(not working\|broken\|issue\|problem) |
Resources: agent-config-generation.md, agent-design.md, changelog-generation.md, description-optimization.md, division-plugin-rules.md, ecosystem-management.md, evaluating-skills.md, feature-decision-framework.md, frontmatter-spec.md, hook-mechanisms.md, mcp-patterns.md, plugin-schema.md, prompt-engineering.md, requirements-validation.md, script-design.md, session-handoff.md, skill-rules-reference.md, skill-seekers-cli.md, trigger-types.md, troubleshooting.md
inn-slack-research¶
Structured Slack research for the Seer Innovation team — two modes: (1) Feedback Loop: autonomous weekly sweep that captures organic feedback on AI skills and agents from across Slack, classifies signals, and produces a digest for Wrike/GitHub routing; (2) Prototype Discovery: targeted search that finds and ranks prototypes, experiments, and built tools shared in Slack for migration or documentation. Use when running the weekly feedback sweep, checking for feedback on a specific skill, discovering prototypes to migrate, mining best practices, or auditing what topics generate team engagement.
| Property | Value |
|---|---|
| Division | Innovation |
| Version | 2.1.0 |
| Plugin | innovation |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | weekly feedback sweep, feedback sweep, skill feedback, agent feedback, feedback on the, what are people saying, audit sentiment, pilot feedback, slack feedback, find prototypes, prototype discovery, what has the team built, discover experiments, mine slack, best practices, search slack, slack research, slack thread, team discussions |
| Intent Patterns | (run\|trigger).*(weekly\|feedback).*(sweep\|digest), (check\|audit\|search).*(slack).*(feedback\|sentiment\|skill\|agent), (feedback\|sentiment).*(on\|for\|about).*(skill\|agent\|pilot), (find\|search\|discover\|look).*(slack\|prototype\|channel), (prototype\|experiment).*(discovery\|find\|rank\|score\|migrate), (best practices\|pain points).*(slack\|channel\|team), what.*(team\|people\|folks).*(built\|saying\|sharing) |
Resources: feedback-sweep.md, prototype-discovery.md, wrike-routing.md
Data Fieldguides¶
Plugin: data-fieldguides · Skills: 2
Install: /plugin install data-fieldguides@seer-agent-core
data-signals-data¶
Seer Signals data documentation - schemas, query patterns, and view references for BigQuery, NinjaCat, and Looker. Use when querying BigQuery data, selecting the right NinjaCat view, or understanding Seer Signals field definitions.
| Property | Value |
|---|---|
| Division | Data Fieldguides |
| Version | 1.6.0 |
| Plugin | data-fieldguides |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | bigquery, ninjacat, serp, ranking, rankings, search volume, msv, organic, paid media, paid search, ad performance, campaign data, signals, snowflake, query, sql, view schema, field validation, datalake, raw datalake, supernova table, 0_googleads, 0_metaads, 1_paidmedia, 9_clientname, seersignals connector, pdmreportingdaily, searchqueryperformance, creativefatigue |
| Intent Patterns | (query\|analyze\|pull\|get\|fetch).*(data\|rankings\|serp\|volume\|campaign\|ad), (serp\|ranking\|organic\|paid).*(data\|analysis\|report), (bigquery\|ninjacat\|snowflake).*(query\|data), what (fields\|columns\|data).*(available\|exist), (paid media\|ppc\|ads?).*(data\|report\|analysis), (verify\|validate\|check).*(bigquery\|signals\|view\|schema\|field), (review\|qa).*(bigquery\|signals\|data).*(analysis\|deliverable) |
Resources: guru-integration-pattern.md, model-selection-rules.md, view-index.md
data-signals-lookml¶
Use when asked about Looker dashboards, LookML explores, calculated measures, or how Seer Signals data is presented in Looker. Provides dashboard definitions, explore field documentation, and FAQ references for SERP Tracking, SERP Snapshots, SERP Trends, Paid Media, and LLM Tracking dashboards.
| Property | Value |
|---|---|
| Division | Data Fieldguides |
| Version | 1.0.0 |
| Plugin | data-fieldguides |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | lookml, looker, dashboard definition, explore, calculated measure, semantic layer, content gap dashboard, brand protection dashboard, consumer demand dashboard, page performance dashboard, organic overview dashboard, search landscape dashboard, serp metadata rewrites dashboard, ai overview dashboard, featured snippets dashboard, rank change dashboard |
| Intent Patterns | (looker\|lookml).*(dashboard\|explore\|measure\|dimension), what does dashboard.*(query\|show\|display), how is .* calculated in (looker\|lookml), (looker\|lookml).*(field\|measure\|dimension).*(definition\|formula) |
Resources: CLAUDE.md
Business Development¶
Plugin: bd · Skills: 1
Install: /plugin install bd@seer-agent-core
bd-lead-research-assistant¶
Identify high-quality leads by analyzing business fit, researching target companies, scoring prospects against ICP criteria, and building actionable outreach strategies. Use when researching potential clients, building prospect lists, qualifying target accounts, preparing for business development outreach, or enriching lead data with company and contact intelligence.
| Property | Value |
|---|---|
| Division | Bd |
| Version | 2.0.0 |
| Plugin | bd |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | leads, prospects, sales, business development, target companies, outreach, ICP, ideal customer, lead research, prospect list, target accounts, lead scoring, lead qualification, decision makers, buying committee, sales pipeline, cold outreach, lead enrichment |
| Intent Patterns | (find\|identify\|research\|discover).*?(leads\|prospects\|companies\|customers\|accounts), (who\|which).*?(companies\|businesses).*?(buy\|use\|need\|benefit), (build\|create\|generate).*?(list\|pipeline\|database).*?(leads\|prospects\|targets), (sales\|business development\|BD).*?(research\|outreach\|strategy\|pipeline), (qualify\|score\|rank\|prioritize).*?(leads\|prospects\|companies\|accounts), (prepare\|plan).*?(outreach\|pitch\|approach).*?(company\|prospect\|lead) |
Resources: lead-scoring.md, outreach-strategy.md, research-signals.md, workflow.md
cs¶
Plugin: cs · Skills: 1
Install: /plugin install cs@seer-agent-core
cs-client-analysis¶
Run a deep-dive client risk assessment for a single Seer client, then render the results in a professional Seer-branded React artifact. Use this skill when someone asks to assess client risk, account health, churn potential, relationship stability, renewal risk, or executive account concerns for a specific client or account — or when they ask to build, update, QA, verify, or extend a client risk report. Also trigger when relationship intelligence from call transcripts, Slack, Seer Signals, or web research is part of the risk picture.
| Property | Value |
|---|---|
| Division | Cs |
| Version | 1.1.0 |
| Plugin | cs |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | client risk, account risk, client health, account health, churn risk, renewal risk, relationship risk, client analysis, account analysis, risk report, client risk report, health assessment |
| Intent Patterns | (assess\|analyze\|evaluate\|review).*(client\|account).*(risk\|health\|churn\|stability), (build\|create\|update\|qa\|verify).*(client\|account).*(risk report\|health report\|assessment), (renewal\|relationship).*(risk\|health\|analysis) |
Resources: prompts.md, ui-components.md
seer-xdiv¶
Plugin: seer-xdiv · Skills: 1
Install: /plugin install seer-xdiv@seer-agent-core
xdiv-client-intelligence¶
Cross-division client intelligence toolkit — industry research, digital twins, competitive defense, project briefs, and strategic analysis. Use when researching a client's industry, building client knowledge profiles, preparing for executive pushback, creating project briefs, delivering industry updates, or running strategic industry analysis for presentations.
| Property | Value |
|---|---|
| Division | seer-xdiv |
| Version | 1.0.0 |
| Plugin | seer-xdiv |
Activation Triggers:
| Type | Patterns |
|---|---|
| Keywords | client research, industry research, digital twin, client profile, project brief, industry update, competitive defense, client intelligence, pushback, kickoff research, strategic analysis |
| Intent Patterns | (research\|analyze\|prepare\|build).*(client\|industry\|competitor\|brief\|defense) |
Resources: digital-defense.md, digital-twin.md, industry-research.md, industry-updates.md, project-brief.md, strategic-analysis.md
Generated on 2026-05-12 from source SKILL.md files.